IPTVision > 180Squared Launches "Mediaroom in a Box" IPTV Solution for Smaller ...

[InteractiveTV Today [itvt]] Pleasanton, Calif.-based 180Squared--a company that bills itself as "a team of Microsoft Mediaroom alumni with extensive Mediaroom product and services expertise" (note: Mediaroom is Microsoft's IPTV platform)--announced Wednesday the launch of a Mediaroom solution, dubbed "Mediaroom in a Box," that is geared towards smaller carriers. The company says that, while working with Microsoft to support existing Mediaroom customers, it has also been working towards developing an end-to-end solution that will "help smaller carriers in the US to sharpen their business case around IPTV" and "support Mediaroom as the middleware of choice." "Some new things have been happening in Microsoft recently," 180Squared founder and VP, Amir Littman, said in a prepared statement.

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[itvt] Microsoft Mediaroom Powers New HD IPTV Service from Canada’s MTS ...: –The company announced last week that US incumbent telco, AT&T, whose U-verse IPTV service is powered by the Mediaroom platform, plans to use Microsoft PlayReady content access and protection technology to enable shared content and converged entertainment experiences across its television, broadband and wireless services. As part of the deal, Microsoft says it will add support for PlayReady into the Mediaroom platform, enabling access to PlayReady-based content through AT&T U-verse set-top boxes.

[Copyright and Technology] CTIA Roundup: Microsoft and Nokia « Copyright and Technology: In addition, PlayReady will be integrated into offerings from other companies, including CoreMedia (content management and Silverlight-based services), SafeNet (DRM server and cliens software), and Envivio (hardware audio/video encoders). For content providers that want to deliver protected content but don’t want to set up the server infrastructure themselves, Microsoft has launched the PlayReady Service Provider program, which offers hosted PlayReady server solutions through third parties. Six companies have already been approved as PlayReady Service Providers, including BuyDRM, CDNetworks, Entriq, ExtendMedia, Ipercast, and iStreamPlanet.

[The Microsoft Blog] The story behind Microsoft's 'Mediaroom' brand: Q: Why can't Microsoft buy 'Coolness'? A: Because Coolness has a poison pill in its contract in the event of a Microsoft takeover.

[Tuesday, 14th April 2009] IneoQuest announces IQDialogue IPTV Mediaroom Edition - New Media ...: IQDialogue IPTV Mediaroom is the new addition to the IQDialogue family of services for IPTV/IP video service providers. The new IQDialogue server is a real-time, software-based monitoring probe that analyzes, monitors, and troubleshoots Microsoft Mediaroom-enabled networks, ensuring that subscriber quality expectations are met.

[CNET News.com] Microsoft lands IPTV deal in China | Beyond Binary - CNET News: During her years at CNET News, Ina Fried has changed beats several times, changed genders once, and covered both of the Pirates of Silicon Valley. These days, most of her attention is focused on Microsoft.

[xchange] CES: Microsoft IPTV Software Enables Replays, Restarts: Live Anytime allows viewers to scroll backward in the Interactive Program Guide to watch previously aired programs. Microsoft says these programs also can be made accessible through the service provider’s video on demand library.

[Thursday, 9th April 2009] AT&T and Microsoft team up - New Media & Search : News: Enrique Rodriguez, corporate vice president of the TV, video and music business group at Microsoft, said: "AT&T's vision of converged entertainment services is something we share, and our collaboration on the use of PlayReady technology for content access and protection represents a significant milestone toward the future of integrated entertainment across multiple screens. Through the power of software such as PlayReady and Mediaroom, AT&T will bring its customers an exciting new range of services and content."

[D' Technology Weblog] AT&T chooses Microsoft PlayReady to enable shared content across ...: Microsoft and AT&T announced a collaborative effort to use Microsoft PlayReady content access and protection technology to enable shared content and converged entertainment experiences across AT&T’s TV, broadband and wireless services. As part of this collaboration, Microsoft intends to add support for PlayReady into its Microsoft Mediaroom IPTV software platform, enabling access to PlayReady-based content through AT&T U-verse TV set-top boxes.

[Connected TV] IPTV World Forum: AT&T U-verse and the multi-room, multi-screen ...: Day Two of the IPTV World Forum began for Connected TV with a presentation from Griff Parry, director of on-demand at BSkyB, who (as Sky executives are always prone to at such events) ended his remarks by playing the audience a glossy promotional video. This showed how a typical multi-screen Sky household in 2012 might be consuming the pay-TV operator’s content.

[BlogLive at CTIA] AT&T uses Microsoft for three-screen sharing | BlogLive at CTIA: Microsoft said that PlayReady is designed to make it easy for its service provider customers to enjoy content on all their registered devices without the need of an active connection.

[itvt] Alcatel-Lucent’s Interactive Media Manager Now Supporting EBIF and ...: It says it has provided the telco with an innovative application-enablement solution, based on the 5930 Interactive Media Manager, that brings increased interactivity and Web 2.0 features to the Imagenio user experience: the resulting service allows viewers to use their remotes to access, in real time, Web-based interactive content (including information, games and competitions) linked to advertised products and brands, and also enables measurement of the audience’s response to this content for improved targeting. Alcatel-Lucent bills the service as providing “a new type of TV advertising business model that combines the advanced functionality of the service provider’s network with the Web creativity of the advertising world to offer high-margin, high-value targeted interactive campaigns.”

[China Media Blog] China Media Blog » Microsoft Does IPTV Deal In China : Aggregated ...: Microsoft (MSFT) and Guangzhou Digital Media Group have formally launched Zhujiang Digital, a connected TV service powered by the Microsoft Mediaroom IPTV platform."With the launch of Zhujiang Digital Interactive TV service, the Guangzhou Digital Media Group is delivering a personalized and connected alternative to existing TV services," said Guan Zhijian, director-general of Guangzhou TV Station [...]

[Ian Dixon's Blog] Microsoft Mediaroom Gets More Power and Gives TV a Reverse Gear ...: Ian Dixon's Blog » Microsoft Mediaroom Gets More Power and Gives TV a Reverse Gear

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